Steffen Ehrhardt
EMEA Go To Market Lead @ Google
Omnichannel – how to bridge Online and Offline
Focus
This session will be about how to connect ecommerce and other online activities with the offline world and how you can leverage technology today to get the most out of different media channels.
This will not only include what Google is doing in this space but also overall trends that are happening in stores and retail overall.
About
Steffen Ehrhardt works in Google for 18 years across multiple EMEA markets with experiences in Internationalization, Google Ads, Retail/Omnichannel and Startups. He has seen the company from the early days on and is the face behind launches like Google Ads in Serbian.